The Korea Tourism Organization (KTO), a governmental organization under the Ministry of Culture and Tourism, recently introduced its newest campaign as well as its new honorary ambassadors — ITZY!
A few days ago, the KTO introduced ITZY as their new honorary ambassadors for this year, and through their Imagine Your Korea brand, they dropped a new promotional video for their latest campaign called “Our Hearts Are Always Open” featuring ITZY.
— VisitKorea (@KoreanTravel) July 9, 2020
This is ITZY’s first video as ambassadors for the organization and fans couldn’t be more proud, especially knowing what an honor it is to be named an ambassador of the KTO. The organization is known for collaborating with top celebs for their campaigns with EXO, Girls’ Generation‘s Yoona, BIGBANG, Lee Min Ho, Song Joong Ki, and Lee Jong Suk among some of the top stars they’ve partnered with in the past.
Now, ITZY are the newest stars to collaborate with the organization!
i really think we’re not taking itzy as a the Korean tourism ambassador seriously,, preceding ambassadors were exo, yoona, lee jong seok, even psy!!
this might possibly bring so much exposure for our girls and is a sign of how hopeful the gov is towards itzy’s future 😋🤩 pic.twitter.com/oEQFKXzduM
— nate | lookin’ for moots! (@stingryu) July 11, 2020
— ITZY GLOBAL #OneYearWithMIDZY⁰⁷²¹ (@ITZY_GLOBAL) July 10, 2020
#ITZY being new ambassador of Korea Tourism Organization is a big deal. Past ambassadors were TOP celebrities (Yoona, Lee Min Ho, Lee Jong Suk, Song Joong Ki & EXO). They will b the face of Korea's tourism which means the board is confident they can rpresent &promote them well 👏 pic.twitter.com/PVjqO9AobZ
— zeedaine (@zeedaine) July 10, 2020
We can’t wait to see even more of KTO’s new ambassadors!